E ai ki te "Global AR/VR Headset Market Quarterly Tracking Report" a te IDC, Q4 2021, ka eke te tukunga o ngā pane AR/VR o te ao ki te 11.23 miriona waeine i te tau 2021, he pikinga tau-ki-te-tau o te 92.1%, o ēnei ka tukuna ngā pane VR. Ko te rahinga i eke ki te 10.95 miriona waeine, o ēnei i eke ki te 80% o te hea o Oculus. E matapaetia ana i te tau 2022, ko te tukunga o ngā pane VR o te ao ka eke ki te 15.73 miriona waeine, he pikinga tau-ki-te-tau o te 43.6%.
E whakapono ana a IDC ko te tau 2021 te tau ka pahū anō te mākete whakaaturanga AR/VR i muri i te tau 2016. Ki te whakaritea ki ngā tau e rima ki muri, e pā ana ki ngā taputapu taputapu, te taumata hangarau, te taiao ihirangi, me te taiao hanga, ki te whakaritea ki ngā tau e rima ki muri, kua nui ake te pai o te taiao o te umanga, ā, kua pakari ake te turanga o te umanga.
Heoi, nā te tīmatanga tōmuri o te umanga VR, kāore i roa ngā raina hua o ngā kaihanga. Mai i te tirohanga a te mākete o te ao, ko te raupapa Oculus Quest me te raupapa Sony PSVR tonu ngā kaiārahi o te ara. I taua wā anō, ko ngā kēmu tonu te tirohanga matua o ngā pane VR i tēnei wā.
Hei tauira, ko te toa ihirangi a Oculus, ko te nuinga o ngā tono e tukuna ana e ia e pā ana ki ngā kēmu. Mō te PSVR a Sony, he taputapu kēmu tēnei mō te PlayStation a Sony.
E ai ki ngā mōhiohio tūmatanui i tukuna mai e ngā tari rangahau mākete o tāwāhi, i te tau 2018, ko ngā hoko PS4 i te United States te tuatahi o te ao, me te neke atu i te 30 miriona waeine, he rite ki te hautoru o te katoa o ngā hoko o te ao. Ko āna hoko i te tuarua o te ao i Hapani me te 8.3 miriona waeine, Tiamana me te United Kingdom me te 7.2 miriona me te 6.8 miriona waeine.
I te tirohanga whānui,Ngā kēmu VRkoinei tonu ngā tono e whakaata pai ana i te wairua o te rumaki me te wheako oNgā taputapu VR; i tētahi atu taha, ko ngā kēmu anō hoki te huarahi tere ki te whakatutuki i te rere o te moni me te whakahoki mai i te rere o te moni i te taha o ngā kaihoko VR o nāianei.
Heoi, i roto i te mākete o roto, ko ngā kaitākaro kēmu pūkoro te hunga tino rongonui, ā, ko ngā kaitākaro papatohu kēmu te hunga tokoiti tonu.
Nā tēnei hoki i hua ake ai he mea noa te whakamahi i ngā papatohu kēmu me ngā pane VR i ngā whakangahau kāinga o tāwāhi, engari ehara i te mea e hiahiatia ana i te mākete o roto.
I tēnei wā, mō ngā horopaki kēmu, ko ngā waitohu o te motu te hunga e whakamahi ana i ngā kaupapa here manakohanga hei kukume i ngā kaiwhakamahi. I te tau 2021, ko te C-end o te mākete VR katoa-i-te-kotahi o te motu ka eke ki te 46.1%.
Hei tauira, hei tango i te kaihanga pane VR ā-rohe a Pico, i te wā i whakarewahia ai te whakatupuranga hou o Pico Neo3, i whakarewahia e rātou te kaupapa "takiuru 180-rā me te haurua utu". I muri i te whakahohenga o te pane, ka taea e ngā kaiwhakamahi te tākaro kēmu VR mō te hawhe haora i ia rā mō ngā rā 180 hei whiwhi i te haurua o te moni whakahoki mai i te utu hoko.
Mō te paneoro VR a iQIYI, te IQiyu VR, i whakaheke tika i te 30 ngā kēmu VR matua e tata ana ki te 2,000 yuan te uara ki te 0 yuan, ā, i whakarewahia he kaupapa "tāurunga 300-rā me te utu katoa" mō ngā tauira motuhake.
Ahakoa he huarahi pea ngā kēmu kore utu wā-iti ki te kukume i ngā kaiwhakamahi mō ngā pane VR, ko te mea nui mō ngā pane VR ko te puta atu i te rōpū kaiwhakamahi kēmu me te whakarato i tētahi wheako "kore e taea te whakakapi" rongonui ake.
Heoi, nā te ariā o te metaverse, ka maha ngā huringa ka puta i te mākete Haina ā muri ake nei.
E ai ki ngā kaitātari IDC kua tere ake te tere o ngā tukunga hua hou o ngā waitohu nui i te mākete Haina, kua tino heke ngā utu, kua whakapiki ake ngā kaihanga taputapu i te haumi ki te rauropi ihirangi, ngā tauira hokohoko kanorau, me ngā hongere hoko kanorau.
I kōrero ngā kaikōrero o roto i te umanga ki ngā kairīpoata, ahakoa kāore anō a Oculus Quest 2 kia uru ki te mākete Haina hei waihanga i te wāhi mō te whanaketanga mō ngā waitohu ā-rohe, kia taea ai te whakataetae ki a Oculus, Sony me ētahi atu kamupene, me haere tonu te whakapau kaha ki te hanga i te taiao ihirangi VR, kia nui ake ai te reo i roto i te whenua whakataetae hou.
Wā tuku: Paenga-whāwhā-22-2022